LinkedIn Tip #1 Write a Compelling Profile Headline - Sterling Career Concepts

LinkedIn Tip #1 Write a Compelling Profile Headline LinkedIn Tip #1: Write a Compelling Profile Headline LinkedIn is an essential tool in a job search today. A compelling LinkedIn profile can help you make connections with recruiters and hiring managers, use your network more effectively, and be found online more easily. Over the next few weeks, I’ll share with you insider tips on how to make your profile effective and attention-grabbing. Let’s start with your headline. How to make your LinkedIn headline pop. What are the first two things someone notices about your LinkedIn profile? Your headline and your picture. Don’t stress. I’ll offer tips on making the right choice for both. One important item to keep in mind before we get into what makes an effective headline is that, per LinkedIn policy, only your name and/or credentials should appear in LinkedIn’s “name” field. The “headline” field, however, is your opportunity to be creative and customize what you want people to know about you. A well-written LinkedIn headline: 1. Is unique and could not be said of anyone else. Your headline follows your name and picture around the site. Take advantage of its prime real estate to make sure it offers or adds value. 2. Uses all 120 characters to maximum advantage. Going with just your current title is a missed opportunity to highlight an expertise or area of knowledge. 3. Uses keywords appropriately. What are the current buzzwords in your industry? In what do you specialize? Did you work for a particular employer whose talent is sought after? Think like a recruiter and insert the words they might use in searches. Next up: 4 tips for selecting the ideal LinkedIn picture. Creating a LinkedIn profile can be as challenging as writing your own resume. If you would like the assistance of a professional, give us a call. We’re here to help!